In today’s market, it’s becoming more important to set yourself apart in a sea of photographers. How do you even begin to stand out from the crowd in this social media age where everyone considers themselves a photographer?
In my 20 years of experience as a professional photographer, I’ve discovered most people find family portraits to be boring, overwhelming or generally chaotic (if not all three). I felt exactly that way until I began incorporating Stylized Family Portraits into my business.
When my sister became pregnant with her first child, I knew I wanted to do a maternity shoot that was different. It was to be dramatic and new. It would instantly stand out. In my head, I told myself that this was just for me. Maybe it would create a little buzz on social media, but it was a passion project, because “no client would hire me for something this over-the-top and different.”
When I first realized that we would need to move from our sleepy little suburban town on the Hudson River in NY to the Los Angeles area for my husband’s job, I was flooded with so many emotions—fear, sadness, and a general sense of being overwhelmed, but also a little bit of excitement for the adventure that lay ahead.
When I was a junior in high school, I became interested in pursuing marketing for a career. That same year, I went to Imaging USA with my father. Someone at the show said I could make my dad a lot more money with photography if I learned Photoshop. So we got a student copy of Photoshop and I started learning how to use it.
There is nothing like talking with similar businesses about what is working and what is not. This is why I believe so much in investing in face-to-face relationships over the years.
I don’t know about you, but I desire to walk in love, but it can be so hard, especially in business. I wonder what would happen if we did a self-check of how we walk in love in our businesses. What if we simply changed the saying from “walk in love” to “work in love”? Do we work in love?
H&H began in the basement of Wayne and Shirley Haub’s residence in a sleepy suburb of Kansas City, Missouri, in 1970. Fast forward to 2020…fifty years later! We had witnessed many changes in our industry and we were excited to plan our fifty-years-in-business celebrations!