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9 Tips to a Successful Wall Art Sale

I want my clients to have big canvases, giant framed images and large acrylics hanging in their homes. Based on my history, I knew I had to change the way I presented these items in my selling strategy.

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Weddings & Portraits

Failure: A Photography Entrepreneur’s Greatest Teacher

The truth is, there are rarely successful people in the world who have not experienced some sort of failure on their rise to greatness. There is, however, one thing that all of those successful people have in common—they all learn from their failures and also from the failures of others.

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The Journey to Finding a Profitable Niche

In today’s market, it’s becoming more important to set yourself apart in a sea of photographers. How do you even begin to stand out from the crowd in this social media age where everyone considers themselves a photographer?

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The Goddess Experience: An Origin Story

When my sister became pregnant with her first child, I knew I wanted to do a maternity shoot that was different. It was to be dramatic and new. It would instantly stand out. In my head, I told myself that this was just for me. Maybe it would create a little buzz on social media, but it was a passion project, because “no client would hire me for something this over-the-top and different.”

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A Life and Work in Progress

When I first realized that we would need to move from our sleepy little suburban town on the Hudson River in NY to the Los Angeles area for my husband’s job, I was flooded with so many emotions—fear, sadness, and a general sense of being overwhelmed, but also a little bit of excitement for the adventure that lay ahead.

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A Family Affair: Two Generations Celebrating 50 Years in Business

When I was a junior in high school, I became interested in pursuing marketing for a career. That same year, I went to Imaging USA with my father. Someone at the show said I could make my dad a lot more money with photography if I learned Photoshop. So we got a student copy of Photoshop and I started learning how to use it.

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